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DTSTART:19700329T010000
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SUMMARY:Google Analytics Training
DESCRIPTION:A one day workshop introducing marketing professionals and
  business managers to the free Google Analytics service.\n\nAre you co
 nfused by web analytics?\n\nDo you want a better understanding of how 
 your customers discover and interact with your website?\n\nThen this o
 ne day course will give you a good grasp of how to use Google Analytic
 s to improve the performance of your website.\n\nThis course will give
  you a solid understanding of the fundamentals of web analytics. You w
 ill learn how to interpret your website data, how to use the data to s
 hape improvements in your website, and how to improve your marketing b
 ased on your visitors’ preferences and behaviour.\n\nUsing live demo
 nstration and case studies, you will see how other businesses like you
 rs are using their Google Analytics data to shape their web marketing 
 strategy.\n\nQuite simply, you will learn how to improve your website 
 by understanding how people discover your business on the web, how the
 y behave when they get to your website, and the characteristics of you
 r visitors.\n\nFor more information visit http://www.networknottingham
 .com/events/google-analytics-training
DTSTART;TZID=Europe/London:20091208T000000
DTEND;TZID=Europe/London:20091208T235900
CATEGORIES:workshop
LOCATION:Hallam Training Suite, Nottingham
WEBSITE:http://www.shcl.co.uk/blog/2009/02/google-analytics-training.h
 tml
URL:http://www.shcl.co.uk/blog/2009/02/google-analytics-training.html
CONTACT:0800 611 6200
ORGANIZER;CN="Susan Hallam":http://www.networknottingham.com/profile/S
 usanHallam
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ATTENDEE;ROLE=REQ-PARTICIPANT;PARTSTAT=ACCEPTED;RSVP=TRUE;CN="Susan Ha
 llam":http://www.networknottingham.com/profile/SusanHallam
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